Pre-2020 out of home (OOH) advertising was in a strong position, revenue was up 7% year-on-year (YoY) across all environments. Digital OOH had been key in driving this as total reach grew to 69%, a 9% increase YoY, forming over 50% of total OOH spend. As we entered 2020 and the lockdown period, it is […]
Archives for 30th October 2020
Highlights from Facebook’s annual NGO summit
Last week, Facebook hosted their Friday For Good (FFG) Non-Government Organisation (NGO) Summit across Monday, Tuesday, and Wednesday morning. With the summit, Facebook aims to support charities across the EMEA region, and Friday for Good is a new monthly incubator program that runs across EMEA, designed to support local NGOs/charities to allow them to get the most from the Facebook […]