Google recently announced that Core Web Vitals (CWV) are becoming ranking factors for organic search results (commonly referred to as SEO1) from May 2021. While the vast majority of the elements contained within Core Web Vitals are existing factors, the framework itself is an update on top of the existing user experience (UX) related signals. […]
Archives for 18th March 2021
7 key facts from the UK TV advertising market in 2020
TV ad spend in 2020 was £3.7 billion, down from £4.2 billion in 2019 (-11%) The initial COVID-19 lockdown in Q2 delivered the most severe negative blow for broadcasters. Demand from a large swathe of advertisers disappeared almost overnight. Traditionally higher demand and revenue months in Q4 helped close the gap and limit the overall […]