
Entrants have now progressed to the 2nd round.
TV Star Competition Now Closed
The nationwide search to find one fast-growth UK business deserving of a fully-funded TV advertising campaign is on. All Response Media will give one company – be it a start-up or established brand not yet on TV – the opportunity to win a £50,000 TV campaign.

Top 20 Media
Agency
Thinkbox
Recommended
TV Agency
£200M+
Scale up Marketing
Budgets Managed
50+
Scale-Up & VC Growth client portfolio
25+
Media
Markets
An opportunity for high-growth businesses to win a fully-funded TV campaign.
Take your business to stardom with a TV ad campaign (creative and media) to a value of £50,000.
Selected entrants will be invited to complete a detailed questionnaire on their business proposition and readiness for TV advertising and rapid growth. The finalists will be selected and invited to partake in a ‘Dragon’s Den’ style pitch in front of our esteemed judging panel, which consists of industry leaders and All Response Media directors.
Entrants over the years
You are 3-steps away from becoming the next TV Star.
Pitch in front of our esteemed investors and scale-up experts for a chance to win a fully-funded TV and creative campaign.
Customer acquisition, unrivalled performance attribution and a track record of proven growth experience provide our scale-ups with the edge needed to become the next disruptors.
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Applications will be processed by our growth panel. Selected entrants will be invited to complete a detailed questionnaire, followed by a meeting to discuss their business proposition, readiness for TV advertising and rapid growth.
These responses will be assessed in detail, from which the finalists will be selected and invited to partake in a “Dragon’s Den-style” pitch in front of our expert judging panel, made up of advertising industry leaders, scale-up accelerators and All Response Media board directors.
The winner and runners-up will be selected based on growth potential and product-market fit. Consultations with the winners begin, discussing creative direction and TV strategy. Audience profiles will be created/expanded to craft your most effective advertising strategy befor the go-live date.
The unique advertising tech that makes marketing budgets work harder.
As integrated as you need us to be, we’ve worked with founders, businesses and VCs that have raised a combined £400m+ in funding.
Customer acquisition, unrivalled performance attribution and a track record of proven growth experience provide our scale-ups with the edge needed to become the next disruptors. You’ll have access to our tech suite to track camapign performance in real-time.


+268% visits
vs target
TV launch delivered +268% visits vs target and – 65% £CPV

+45% share of
visits
Share of visits increased by 45% since UK TV advertising activity

5 x budget
growth
5 x budget growth, with CAC increasing by just +15%

CPV 27%
stronger
Launched onto TV with a CPV 27% stronger than target


CASE STUDY | SCALING REGIONALLY
How DeadHappy scaled across the UK, driving immediate ROI and +250% brand awareness
Meet the judges.
We have a particular expertise in fast-growth start-up businesses and are trusted by numerous VC firms to grow their invested businesses

Andy Sloan
CEO & Co-Founder All Response Media. Andy began his career as a TV time buyer before joining CIA Direct, where he rose to the board after just 4 years. He later founded All Response Media, where he has been pivotal in developing ARM’s television offerings, particularly in response-data-to-source attribution.

Colin Gillespie
CSO & Co-Founder at All Response Media. Colin is a driven and innovative media professional with a passion for start-ups and scale-ups. Colin’s career reflects a deep passion for creative thinking, accountability, and measurable results. Balancing agency innovation and business development, he finds pride in mentoring talent, fostering growth, and aligning the goals of ARM with its entrepreneurial clients.

Simon Hunt
Simon Hunt is the editor of leading technology news site UKTN. He was previously business and technology correspondent at the Evening Standard and a wealth reporter for Bloomberg.

Adam Hughes
With over 20 years of experience in broadcast media sales, Adam Hughes has a strong background in TV, addressable, and digital advertising. He has a proven track record of helping businesses of all sizes achieve great outcomes through innovative, data-driven solutions. Known for his client-centric approach, Adam consistently drives innovation and new ways of thinking.

Lee Climpson
Partner and Production Director of Transmission, a creative production company that blends agency-level vision with technical expertise to deliver impactful, response-led advertising TV & Video campaigns. Lee leads the production team in crafting high-quality, end-to-end solutions for clients across diverse sectors.

Ted Unwin
Ted joined Astus in June 2024 as Commercial Director. Prior to the role, he had worked at Sky Media for 21 years where he was ultimately Trading Director. Having started his career at Carlton Television, he has extensive knowledge of all TV trading models and is experienced in helping both start up brands and established marketing giants.

Damian Routley
Damian is the COO at Founders Factory, the leading early stage investor and venture studio, who has worked with 100s of tech start-ups globally, and also had a 10 year journey as founder / CEO having started, scaled and sold his own martech start-up.
“Most importantly, what we do really works. As well as our work with unicorns such as Hello Fresh, our approach has led to many substantial business exits where our clients have sold or IPO’d their businesses – with a collective valuation of close to £1 billion! The benefits to the UK economy are significant too, so we’re delighted to actively support innovation and wealth creation in this manner that benefits both consumers and other businesses.”- Andy Sloan, CEO, All Response Media
Become the next TV Star and apply now to receive our first-round questionnaire.