Compare The Market: Doubling down on half price movies
Each month, The Adquirer provides insight into the creative and media strategies of industry-leading advertisers in a particular sector. Estimated […]
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Confused.com: Doing exactly what it says on the tin
Each month, The Adquirer provides insight into the creative and media strategies of industry-leading advertisers in a particular sector. Estimated […]
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Moneysupermarket: You’re so relying on brand equity
Each month, The Adquirer provides insight into the creative and media strategies of industry-leading advertisers in a particular sector. Estimated […]
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uSwitch: Yes, you can!
Each month, The Adquirer provides insight into the creative and media strategies of industry-leading advertisers in a particular sector. Estimated […]
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What opportunity does Cinema represent for UK advertisers?
Investment in Cinema advertising has increased by 40% between 2013 and 2017, securing the medium a 2.2% share of all […]
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ARMLife Interview with SEO Account Director, Nikhil Shah
This month, SEO Account Director, Nikhil Shah shares his media journey on how he went from just the second member […]
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Radio has something to shout about
Radio has recently released its latest Radio Joint Audience Research (RAJAR) figures and results have been very impressive. Despite a […]
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Should the SEO industry be worried about Google’s Assistant Smart Display?
At the end of June, Google announced the coming of a potential game changer for the search industry. The long-awaited […]
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ITV restyles itself as ‘more than TV’
Having recently posted six-month figures showing a 2% increase in advertising revenue and a huge 48% increase in online revenues, […]
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Are AI-driven ‘Contextual Moments’ the future for linear TV?
It may be with excitement or trepidation that we see the future of AI playing out today. From poster girl […]
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