Preparing for a cookie-less world
Over the past 18 months, there have been many announcements about cookies; how we manage them, how we restrict the […]
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Get ready for the Google Chrome 80 update that might change your cookies
Google Chrome will be making updates to Chrome 80 on 4th February. Many website owners are starting to ask about […]
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Tracking issues and solutions of single page websites
Do you have recurring issues with your tracking on your website? Perhaps you have implemented Google Tag Manager, but it […]
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Creating a positive return on apps: No longer just a rich man’s game
It has long been accepted by companies that having an app with similar functionality to the website is the way […]
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Data First Strategy: The future of digital media
Many agencies in the UK claim to be data first in their approach to planning, managing and optimising media. However, […]
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How can Google Signals positively affect advertisers?
Google Analytics is a website analytical and performance measurement platform that allows you to monitor website usability. It also has […]
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An official response to Apple’s Intelligent Tracking Prevention tech
Recently, Apple updated their Intelligent Tracking Prevention (ITP) technology, which is preventing 3rd party tracking pixels from dropping cookies for […]
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Search ads in the App Store
As of the 5th of October, brands can advertise their apps to targeted audiences within the US App Store. This […]
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Amazon introduces new budget smartphone
Amazon has released a new budget smartphone in conjunction with manufacturer BLU, called the R1 HD. The new phone is […]
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Why should I care about dashboards?
At ARM we record a lot of data – it’s at the heart of every media decision we make and […]
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