Recently, Global, TfL and Metro ran a webinar to discuss what life on the underground has been like as we […]
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After 3 months of another ‘hard’ lockdown, there is light at the end of the tunnel with non-essential shops, outdoor […]
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Continued testing of new advertising opportunities is key to a brand’s growth. With the media world constantly diversifying, the volume […]
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In December, Ebiquity released a timely re-evaluation of their 2018 paper, ‘Re-evaluating Media’, designed to identify the effectiveness of 10 […]
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Whilst the UK is currently in national lockdown 2.0, from December 3rd a regional, tiered approach to lockdown is due […]
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Pre-2020 out of home (OOH) advertising was in a strong position, revenue was up 7% year-on-year (YoY) across all environments. […]
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Global announced recently that their digital ad sales platform, DAX, will be available for digital out of home (OOH) advertising, […]
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Exterion has continued its roll out of updated ad sites across the London Underground with the introduction of new Digital […]
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London Mayor Sadiq Khan has announced a ban on the advertising of food/drink high in fat, salt or sugar (HFSS) […]
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Route, the audience research body for outdoor advertising, has commissioned an expanded and renewed 6 year research project. Worth £20 […]
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