Pre-2020 out of home (OOH) advertising was in a strong position, revenue was up 7% year-on-year (YoY) across all environments. Digital OOH had been key in driving this as total reach grew to 69%, a 9% increase YoY, forming over 50% of total OOH spend. As we entered 2020 and the lockdown period, it is […]
Archives for October 2020
Highlights from Facebook’s annual NGO summit
Last week, Facebook hosted their Friday For Good (FFG) Non-Government Organisation (NGO) Summit across Monday, Tuesday, and Wednesday morning. With the summit, Facebook aims to support charities across the EMEA region, and Friday for Good is a new monthly incubator program that runs across EMEA, designed to support local NGOs/charities to allow them to get the most from the Facebook […]
Two things are certain in life: taxes and Google
As of November 2020, Google will be passing their Digital Service Tax (DST) directly onto you. If you are advertising in the UK that is 2% on top of your digital spend. Every acquired customer is going to cost you 2% more, and that’s before we consider the additional VAT. So, if your current Google […]
#BHM: Today’s History Maker, Akala
Continuing our celebration of Black History Month, today we focus on British rapper, journalist, author, activist and poet, Akala. Kingslee James McLean Daley, aka Akala, was born in Crawley, West Sussex, in 1983 to a Scottish mother and Jamaican father. He grew up with his mother “in the cliched, single-parent working-class family,” in Kentish Town, […]
#BHM: Today’s Hero, Maya Angelou
Thankfully not “unsung”, but today’s hero is none other than stunningly influential poet, activist and positive human force, Maya Angelou. If you have a spare 2 minutes today, watch her delivering her inspirational poem, ‘Still I Rise’ (video below). Maya Angelou was a civil rights activist, poet and award-winning author known for her acclaimed 1969 […]
#BHM: Today’s History Maker, Sir Steve McQueen
Continuing our celebration of Black History Month, today we highlight the life and career of inspirational artist and director, Steve McQueen. Sir Steven Rodney McQueen, was born in Ealing in 1969, Ealing, to a Grenadian father and a Trinidadian mother, both of whom had immigrated to England. He studied art in London at the Chelsea […]