Getting your brand on air at speed
Television remains the most effective way of communicating with a mass audience quickly and across multiple devices, therefore it offers scale as well as performance – a unique combination. Not only does TV entertain, but informs, guides and generates debate. Now more than ever, speed is key in maximising the business opportunity to drive growth and sustainability for all your customers, employees and suppliers.
Even if you are starting from scratch and have no existing assets to utilise or repurpose, you can be on air in less than 3 weeks. For example, a 30-second ad can be created and cleared for as little as £2,500 (using existing assets) and £5,000 (for a new creation) in as little as two weeks, with media being bought even a week before the air date.
TV airtime pricing is lower than ever before, unlocking massive advertising potential at a fraction of the usual cost.
A robust and measurable 2-week campaign could be executed for as low as £15k, which provides maximum flexibility and minimum risk for advertisers.