Top 5 tips for producing engaging digital creative
High-quality digital creative directly impacts your campaigns as they are more engaging for the user. Visually engaging imagery that resonates […]
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ITV reveals new entertainment plan
ITV has revealed a plan to hunt for tea-time entertainment formats which have the potential to go viral, in a […]
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Strategic dates for Christmas social planning
When it comes to social planning, the Christmas calendar is filled months in advance. Amidst the planning, it is important […]
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Are Christmas campaigns too brand’y?
As the annual schmaltz-fest lumbers towards us like the randy cougar at the office party, we ask why the big […]
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Ad blocking: Is the war finally over?
Over a year ago, ad blocking emerged as a major threat to digital publishing, especially in Europe, which boasted the […]
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TV ad market to withstand Brexit uncertainty
Although Brexit has undeniably affected the 2016 TV advertising market, we are still unsure of its potential impact in 2017. […]
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Facebook launches in-app purchasing
On the 19th October, Facebook announced that US users can order food, book appointments and buy cinema tickets through the […]
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Are Premier League viewing figures worth the worry?
We recently highlighted the >decline in Premier League viewing figures, with a 19% drop in the number of viewers tuning […]
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